MarTech · Community Building · Commercial Results

Convertimos contenido en comunidades
y comunidades en clientes.

Virtua is a MarTech consultancy that connects strategy, content and technology into one commercial engine — designed to generate leads, build engaged communities and deliver measurable results.

348K+
Community built organically
39x
Growth on one channel in 15 months
57%
Email open rate (industry avg: 21%)
5
AI models in Data Virtua
Proprietary technology

Data Virtua — our intelligence platform

Most agencies use off-the-shelf tools to report your metrics. We built our own. Data Virtua centralizes all your social data, runs it through 5 specialized AI models and delivers briefings, alerts and strategic recommendations — automatically.

  • Real-time dashboard: TikTok, Instagram, YouTube, Facebook
  • AI-generated weekly briefings per account
  • Anomaly detection: spikes, drops, best posting times
  • Multi-client view for agency portfolio management
DeepSeek V3 Claude Haiku Claude Sonnet Qwen Plus Qwen Max
Platform status Live
AI models integrated 5 models
Networks connected TikTok · IG · YT · FB
Briefing frequency Automated · Weekly
Access By invitation
What we build

Business Lines

Content & Audience Strategy

Positioning & growth

We audit your brand, design the content architecture and execute the distribution strategy to grow the right audiences.

  • Brand audit & positioning
  • Editorial calendar & distribution
  • Audience growth strategy
Learn more →
Data Virtua

Data Virtua

Social intelligence platform

Our proprietary platform centralizes all your social metrics and delivers AI-powered insights, briefings and alerts — in real time.

  • Multi-platform metrics dashboard
  • AI analysis & automated briefings
  • Anomaly detection & best-time alerts
Request access →

Digital Infrastructure

Platforms & automation

CRM, websites, event platforms, streaming and radio webapps. Built to serve your strategy — not as standalone deliverables.

  • CRM & lead management
  • Live streaming & production
  • Radio WebApps & custom platforms
Learn more →
Real proof

Capabilities demonstrated

We don't describe what we can do. We show it.

Community Strategy · Content · Multi-platform

Ricardo Mendivil

Music and cultural content brand built from storytelling — zero paid acquisition, 100% organic strategy.

  • Editorial content strategy & positioning
  • Multi-platform community building
  • Email marketing & newsletter growth
348K+
followers built organically · 39x on one platform in 15 months · 57% email open rate

→ We apply the same methodology to build your brand's community.

Media Strategy · Editorial · Investigative

Casa Macondo

Digital media brand specializing in investigative journalism, environment and cultural reporting across Colombia.

  • Media brand architecture & positioning
  • Editorial strategy & content governance
  • Multi-channel distribution & audience growth
Active media
Multi-platform editorial operation with continuous content cycle and engaged investigative audience

→ We build media ecosystems that position your brand as an authority in your industry.

Personal Brand · Brand Voice · Positioning

Camila Gómez

Digital journalist and recognized public voice — positioned as a reference in investigative digital journalism and brand spokesperson for multiple companies.

  • Personal brand strategy & digital positioning
  • Brand voice development & spokesperson management
  • Audience development for public figures
Recognized voice
Established as a leading digital journalism reference and active brand voice for recognized companies

→ We transform professionals into digital authorities that attract clients and partnerships.

Our clients

Who we work with

Media & Publishers

Journalism platforms, cultural media and editorial brands that need to grow their digital audience and monetize their content.

Public Figures & Professionals

Journalists, consultants, brokers and executives who want to build a recognized digital voice that attracts clients and opportunities.

Brands & Businesses

Companies that want to build community around their content, generate leads through digital channels and measure real commercial impact.

Agencies & Teams

Marketing and communication teams that need a data intelligence layer — Data Virtua — to make strategic decisions based on real-time metrics.

Virtua Methodology

Systems, not improvisation. Process, not urgency.

Strategy before execution

We audit before we build. Every tool serves the plan, not the other way around.

Data, not assumptions

Real-time intelligence to make decisions with certainty, not gut feeling.

Infrastructure for scale

Platforms and workflows designed to grow without breaking under pressure.

Results are measurable

We don't deliver deliverables. We deliver performance with numbers to prove it.

Ricardo Mendivil

Who leads Virtua

Ricardo Mendivil

I've spent 15+ years building what most agencies promise. My own channels are the proof of concept: 348,000 followers built organically with zero paid acquisition, a brand that grew 39x on a single platform in 15 months, and a newsletter with 57% open rate against an industry average of 21%. I built Data Virtua because generic analytics wasn't enough. Virtua is that methodology, systematized and delivered for your brand.
MarTech strategy & community development.
Proprietary AI platform: Data Virtua.
Content strategy, editorial calendars & distribution.
Lead generation, CRM & commercial results.
Let's work together

Ready to build your ecosystem?

Get in touch

Tell us your business challenge. We'll come back with a diagnosis and a plan of action.

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